Layman #1: Kim K "The Modern-Day Business Empress"
How the 'girl with no talent' is making such a fortune!?
We all know how Kim Kardashian is regarded as the “girl with no talent” but have you ever given a thought over how this girl sweeping through all this criticism came snatching for her billionaire card and making her the first self-made woman billionaire in the US consumer space (Skincare, Shapewear)?
First things first, let me put it out there for you, that yep most of the SEOs still consider Kim K to be a ‘Model’ who only endorses brand deals and the line ends there. But let me help you dive into how she made herself worth even more than the GDP of Seychelles (GDP of Seychelles < Kim K). The following are just the things that she invests herself in when she’s not “endorsing brands”:
As evident, Kim has it all!
Looking for a consumer-centric option? Enter Skims - the pinnacle brand in the bodywear & shapewear sector. As per some industry experts, Skim’s valuation skyrocketed to $3.2 billion in 2022 and Kim’s stake in the company is worth more than $1 billion as per conservative estimates
Skincare? Duhh, you have SKKN - the luxury skincare brand which features a nine-step skincare regimen that retails for $673, oof that’s gotta hurt your bank a/c
Kardashian also unveiled Kim Kardashian: Hollywood - a freemium mobile game. Players could create their own celebrity, and rise to stardom on the Hollywood Red Carpet. The game was a massive hit, reaching the top 5 on the App Store in 2014, with 22.8 million players and $43.4 million in revenue
She sure beats you to your trading game as well! She holds investments in a number of blue-chip companies like Disney, Amazon, Netflix, and Adidas among others alongside whopping real estate investments (we feel you Kanye :/)
And the ridiculous part is, it doesn’t end here😩
She would even take a bite off your sector, you finance wiz, hah! Kim has also launched a private equity firm, SKKY Partners, along with Jay Sammons, a former partner at global investment firm Carlyle. Their focus is crystal clear to invest in consumer and media companies across various sectors (implicit enough for her since she has conquered the said sectors), and the empress has bagged it home! SKKY is reportedly looking to raise at least a whopping $1 billion from investors.
Still, think Kim’s another brand endorsement model? She’s everything from a D2C start-up founder to a Game developer to a Private Equity fund manager who now funds these start-ups! Feels like a full circle, doesn’t it?
Nonetheless, the phrase “Not bad for a girl with no talent” should make all the more sense to you now ;)